
ETERNA is a company rich with tradition that began some 150 years ago, something the fashion label is happy to share with its customers. Eterna's philosophy is to only use high-quality fabrics and exceptional finishes. Customers who choose eterna are looking for the highest standards in fine clothing. This shirt label has a strong presence in the German market and is an industry benchmark.

ETERNA is a company rich with tradition that began some 150 years ago, something the fashion label is happy to share with its customers. Eterna's philosophy is to only use high-quality fabrics and exceptional finishes. Customers who choose eterna are looking for the highest standards in fine clothing. This shirt label has a strong presence in the German market and is an industry benchmark.
Eterna
- EternaTwo-ply shirt with floral patternfrom99,90 €
- EternaTwo-ply shirt with fine woven patternfrom89,90 €
- EternaTwo-ply shirt with fine woven patternfrom89,90 €
- EternaSilk tie with a delicate pattern49,90 €
- EternaSilk tie with a delicate pattern49,90 €
- EternaSilk tie with striped pattern49,90 €
- EternaSilk tie with striped pattern49,90 €
- EternaSilk tie with striped pattern49,90 €
- EternaSilk tie with graphic pattern49,90 €
- EternaSilk tie with graphic pattern49,90 €
- EternaSilk tie with graphic pattern49,90 €
- EternaSilk tie with paisley pattern49,90 €
- EternaSilk tie with paisley pattern49,90 €
- EternaJersey shirt in Japanese knitted fabric with stripes, Comfort Fitfrom89,90 €
- EternaJersey shirt in Japanese knitted fabric, Comfort Fitfrom89,90 €
- EternaJersey shirt in Japanese knitted fabric, Comfort Fitfrom95,90 €
- BigEternaCotton shirt in two-ply fabric, Comfort Fitfrom85,90 €
- EternaCotton shirt in two-ply fabric, Comfort Fitfrom79,90 €
- EternaCotton shirt with small check pattern65,90 €
- EternaSoft two-ply shirt with breast pocket, Comfort Fitfrom79,90 €
- EternaNon-iron shirtfrom59,90 €
- EternaTuxedo shirt with French cuffs, Modern Fit79,90 €
- EternaShirt with French cuffs, Comfort Fitfrom79,90 €
- EternaShirt with concealed button placket, French cuffs, Comfort Fitfrom79,90 €
- EternaBusiness shirt with stripes, breast pocket, Comfort Fitfrom59,90 €
- EternaBusiness shirt with breast pocket, patterned, Comfort Fitfrom59,90 €
- EternaHalf-sleeve shirt, non-iron, Modern Fitfrom59,90 €
- EternaHalf-sleeve shirt, non-iron, Modern Fitfrom59,90 €
- EternaShirt in stretch performance fabric, Comfort Fit, extra long75,90 €
- EternaShirt in stretch performance fabric, Comfort Fit, extra longfrom75,90 €
- EternaShirt in stretch performance fabric, Comfort Fit, extra long75,90 €
- EternaShirt with concealed button placket, extra tall, Modern Fit85,90 €
- BigEternaShirt with breast pocket, Comfort Fitfrom69,90 €
- EternaShirt with breast pocket, Comfort Fitfrom69,90 €
- EternaShirt with concealed button placket, French cuffs, Comfort Fitfrom79,90 €
- EternaShirt with breast pocket, extra longfrom75,90 €
- EternaCotton shirt with breast pocket, Comfort Fitfrom59,90 €
- BigSustainableEternaShort-sleeved cotton shirt, non-iron, Comfort Fitfrom59,90 €
- BigSustainableEternaShort-sleeved cotton shirt, non-iron, Comfort Fitfrom59,90 €
- BigSustainableEternaShort-sleeved cotton shirt, non-iron, Comfort Fitfrom59,90 €
- TallEternaBusiness shirt, opaque, extra tall, Modern Fit75,90 €
- TallEternaBusiness shirt, opaque, extra tall, Modern Fitfrom75,90 €
- EternaSoft sports shirt wit linen content79,90 €from65,00 €
- EternaNon-iron shirt with fine pattern, Comfort Fit75,90 €from60,00 €
- EternaNon-iron shirt with fine stripes, Comfort Fit65,90 €46,00 €
- EternaCotton shirt with fine texture, Comfort Fit79,90 €55,00 €
- EternaCotton shirt with fine texture, Comfort Fit69,90 €from49,00 €
Eterna – Business shirts for the modern man
Businessmen really love Eterna shirts. Eterna is a company rich with tradition that was founded some 150 years ago in Germany. The shirt brand's trademark is its unique quality. Eterna uses only the best quality fabrics and exceptional craftsmanship.
"Feel perfection" with an Eterna shirt
Shirts are important fashion staples, both in a business setting and for leisure. The line offers business shirts, city shirts and casual shirts in a whole range of models - the right shirt for every occasion.
Men concerned about making a stylish appearance like to start with the shirt. And Eterna has set itself the highest standards for producing shirts for fashion-aware men. The company's environmental production concept is especially exemplary. The heritage company already received its OEKO-TEX Standard 100 plus certification in 2000, making eterna the first men's shirt manufacturer to include sustainability in its product portfolio and across its entire production chain. This standard ensures that environmental guidelines are adhered to and that all production steps are continually and thoroughly monitored for pollutants. There is a good reason the brand's tagline is "Feel perfection". eterna's wash & wear shirts are especially popular. The line, already on the market for over 20 years, helps men avoid the stress of ironing shirts.
Even in areas where a wrinkle might appear, like from wearing a seatbelt, eterna shirts stay smooth and crisp.
The natural body temperature already smooths out wrinkles as they form, which means an eterna shirt always looks tailored and neat.
Plus sizes and extra long sizes
Big and tall men appreciate what they get with eterna. The company produces shirts in plus sizes but also for extra tall men, making every man a happy eterna customer.
At HIRMER big & tall, you will find the eterna shirt that fits your build, be it a polo shirt, city shirt, business shirt, without forgetting ties.